The Way to Give Timely and Reliable Shipping Options This Holiday Season

There are loads of strategies to delight your clients during the holiday season. Often it is the little things -- such as reliability and convenience -- which make the biggest difference. This year, retailers have told us that supplying a shipping option has been a successful strategy, even for conventional brick-and-mortar businesses.

When choosing to give shipping options this vacation, it is more important than ever to provide timely delivery. With widespread supply chain problems and transport delays this year, superior shipping services are a excellent way to improve customer satisfaction. Here are a few ideas to bear in mind when sending holiday orders.


Products:

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Produce a system

If you are new to shipping orders, it'll be important to establish a system first. Begin by reviewing the functionalities your e-commerce site or POS system offer.

Then, decide who in your staff will be responsible for shipping, what sort of packing materials you will want to purchase, and what shipping service you will use. It's also a good idea to ascertain how and where orders will be packed.

The more organized you are, the easier it'll be to get shipments out the door.

Establish clear expectations

How long does it take you and your employees to package and send an order? When is your last day you'll be able to accept orders which will arrive in time for Christmas? These are key questions which you will have to ask yourself so that you can set expectations with your clients.

As soon as you determine reasonable timeframes, publicize this information as clearly as possible in your email advertising and on your own site. The more transparent you're about shipping times, the more assured your clients will feel when ordering for their nearest and dearest.

Be Conscious of shipping delays

This season, it'll be important to remain in-the-know in regards to national and international shipping delays. There have already been widespread delays in shipping this season because of weather, natural disaster, COVID-19, and the U.S. election. Try to remain apprised of current events which affect your transport provider, as that will influence your customers also. We advocate frequently checking service alarms online from USPS, UPS, and FedEx.

Update your clients

Build meaningful, personable relationships through clear communication. Set up sending confirmation emails which contain tracking information so that your customers have insight into their orders.

Further, if there is an unexpected delay in shipping an order, reach out to the client whenever possible. Offering direct, upfront transparency as part of your vacation customer support strategy will build trust and increase the likelihood that they will shop with you again.

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