Forward Thinking - The Future of Retail
Forward Thinking - The Future of Retail 2030 looks at the state of shoppers and shopping 13 years from now. Forty interesting insights show the evolution of selling and buying. The report states that the idea of a "store" is changing due to changes in lifestyles, urban environments and logistics. Retail marketers need to look ahead in order to see the potential implications and opportunities that these developments could bring. CBRE anticipates major shifts in how retailers interact with shoppers. RETAIL IN 2030 Showrooms are now stores. Now physical stores are focused on creating brand experiences. Because consumers still enjoy interacting with products before purchasing them, shopping has evolved into a fully immersive and sensory brand experience. Pure play (online only), is not an important part of retail. Retailers recognize the critical and integral role that physical stores play in their business. Retailers that are pure-play have been able to acquire sig