Retail Trends for 2020

New decade, new tendencies. 2020 is here, and so is an entirely new means of shopping. To stay informed about the ever-changing market, store owners need to rethink their business strategies. Here are our predictions for the retail trends of 2020, and how shop owners may revamp their retail industry in 2020.


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Mobile Shopping. It is no secret that online shopping is taking over, but did you know that a growing number of people are shopping on their tablets? In accordance with Outerbox, over one-third of online sales came from clients using smartphones during the vacations in 2019. Online stores should be user-friendly mobile, or else retailers will be passing up a massive chunk of possible customers. Retailers in 2020 have to adapt to this change and make sure their online store is completely responsive on mobile, or have well designed mobile app. As we proceed into the 2020s, more people will shop from their mobile phones. So be ready, and get your eCommerce store on mobile!

Mobile Point of Sale. On the subject of mobile, retailers are now moving towards mobile and handheld point of sale systems. Pop-up stores and the like have proven to be wildly successful for a whole lot of companies, and it does not seem like this trend is moving anywhere in 2020. That, a growing number of businesses operate from trailers, trucks, and other smaller venues. Not only is this manner of business ideal for expanding your reach, but in addition, it keeps your company fresh and exciting! Retailers using this sort of business strategy rely on handheld point of sale systems, like the new Oliver Go, or reactive POS systems which operate on all devices, such as Oliver POS, so retailers can utilize it on their own tablets or tablets. Mobile POS systems not only offer freedom and flexibility, but they are generally a lot less expensive, sometimes even free! Oliver POS is completely free and is totally compatible with the device you already have.

Sustainability. Among the largest retail trends of 2020 will be sustainable, ethically and environmentally conscious companies. We have seen this tendency grow in the past few decades, with the increasing popularity of paper straws, reusable shopping bags, and email receipts, but this trend is only going to get larger. Environmental awareness is increasingly important, particularly to the younger generations that constitute the best percentage of shoppers. In 2020, we are predicting an increasing number of businesses ditching plastic and using refurbished and recyclable materials. It is time to rethink the ecological effect of your products!

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Buying Experience. As mentioned before, eCommerce is the most predominant method of purchasing in 2020. But that does not mean brick and mortar stores are irrelevant. Physical shop owners just need to rethink their business model! Physical shops aren't only about the goods --shoppers can simply go online to discover a product they're looking for. To contend with online rivals, brick and mortar stores need to focus on creating a special shopping experience. Either through the physical shop itself or through exceptional, personalized customer service, make it a memorable experience for clients! If shoppers have a terrific time in your shop, they'll be more likely to return for the encounter.


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